Skip to content Skip to footer

Sponsors and Advertising

Why Sponsor?

Since the 1980’s the ever-increasing cost of living in Silicon Valley has disproportionately caused many families of color to seek more affordable living well outside South Bay areas. This has resulted in the displacement of communities that have historically contributed to its diverse cultural fabric. At San Jose State University, where only 4% of the students are Black, there is a profound need to support these students through targeted initiatives. Scholarships, academic support programs, and inclusive campus resources are essential to ensure their success and representation in higher education, ultimately contributing to a more equitable society.

This is where Black Family Weekend comes in.

We offer a family cultural community and source of connection between students, their peers, their alumni mentors, and local businesses and leaders. We offer scholarships to students who have shown outstanding achievement and resilience.

We offer students of color a family, a community, a support system, but we need your help to make this happen.

Sponsorship offers the opportunity for your company to:

  • Demonstrate leadership and corporate social responsibility by supporting community events

  • Receive recognition for your support

  • Build brand awareness and increase your visibility to target markets

  • Attract top talent soon entering the workforce

  • Network with local business leaders, potential clients, and other stakeholders

  • Stand out from the competition as you promote your product or services

  • Let students, their friends, and their families know how much you care about them as individuals and the community

  • Have fun! We host a comedy show, a stroll-off/stepping competition, after parties and more!

 

Sponsorship of Specific Events

Questions? Contact us at sponsors@bwfca.org.

Your application will be reviewed by Black Family Weekend leadership. If you are approved, you will receive a contract, payment instructions, and more information. Tables at BFW-hosted events are first come-first serve, so sign up early to reserve your spot.

Interested in making an in-kind donation? Click here.

Note: Sponsors are not permitted to make sales at their exhibit table. Companies who wish to sell items at their table need to register as a vendor by going to https://bfwca.org/vendor.

Only the following Black Family Weekend-Hosted events are covered with this sponsorship sign up form:

  • Comedy Show

  • Stroll Off/Step Show 

  • Stroll Off/Step Show AfterParty – for both Friday night and Saturday night (no tabling opportunities)

  • Homecoming Game AfterParty – for both Friday night and Saturday night (no tabling opportunities)

  • Brunch (no tabling opportunities)

If you would like to have a presence at an event hosted by one of our teammates, you must contact the organizers of that event separately. Events not hosted by the Black Family Weekend include:

  • Fire on the Fountain 

  • Alpha’s Golf Tournament 

  • Omega’s Day Party 

  • BLOC Ball 

  • Homecoming Tailgate 

  • Homecoming Game

Sponsorship Levels

Advertiser

See & Be Seen
$ 250
1 Tables at 1 Event
Logo & Hyperlink on Sponsor Webpage
Logo on Marketing Material (Prominently Featured)
Logo in On-Site Signage (Prominently Featured)
2 Social Media Posts
Thanked from Stage Twice Per Event
Logo on Back of T-Shirt (Prominently Featured)
Ability to Include Item in Goodie Bag
Address the Attendees Twice from Stage (2 Minutes, Vendor-Neutral)
Hyperlinked Logo on BFW Homepage
Logo (1-Color) on Goodie Bag
Introduce the Emcee Once Per Weekend
On-Stage During Scholarship Presentation
Photo with Scholarship Recipient
Option to Pay All or Part of Fees via In-Kind Donation (Subject to BFW Approval/Needs)

Silver

Online & On-Site Presence
$ 500
1 Table at 1 Event (Space Permitting)
Logo & Hyperlink on Sponsor Webpage
Logo on Marketing Material (Prominently Featured)
Logo in On-Site Signage (Prominently Featured)
2 Social Media Posts
Thanked from Stage Twice Per Event
Logo on Back of T-Shirt (Prominently Featured)
Ability to Include Item in Goodie Bag
Address the Attendees Twice from Stage (2 Minutes, Vendor-Neutral)
Hyperlinked Logo on BFW Homepage
Logo (1-Color) on Goodie Bag
Introduce the Emcee Once Per Weekend
On-Stage During Scholarship Presentation
Photo with Scholarship Recipient
Option to Pay All or Part of Fees via In-Kind Donation (Subject to BFW Approval/Needs)

Gold

Listed on the T-Shirt
$ 1,500
2 Tables at 2 Events (Space Permitting)
Logo & Hyperlink on Sponsor Webpage
Logo on Marketing Material (Prominently Featured)
Logo in On-Site Signage (Prominently Featured)
2 Social Media Posts
Thanked from Stage Twice Per Event
Logo on Back of T-Shirt (Prominently Featured)
Ability to Include Item in Goodie Bag
Address the Attendees Twice from Stage (2 Minutes, Vendor-Neutral)
Hyperlinked Logo on BFW Homepage
Logo (1-Color) on Goodie Bag
Introduce the Emcee Once Per Weekend
On-Stage During Scholarship Presentation
Photo with Scholarship Recipient
Option to Pay All or Part of Fees via In-Kind Donation (Subject to BFW Approval/Needs)

Diamond

Address Attendees from Stage
$ 3,000
2 Tables at 2 Events (Space Permitting
Logo & Hyperlink on Sponsor Webpage
Logo on Marketing Material (Prominently Featured)
Logo in On-Site Signage (Prominently Featured)
2 Social Media Posts
Thanked from Stage Twice Per Event
Logo on Back of T-Shirt (Prominently Featured)
Ability to Include Item in Goodie Bag
Address the Attendees Twice from Stage (2 Minutes, Vendor-Neutral)
Hyperlinked Logo on BFW Homepage
Logo (1-Color) on Goodie Bag
Introduce the Emcee Once Per Weekend
On-Stage During Scholarship Presentation
Photo with Scholarship Recipient
Option to Pay All or Part of Fees via In-Kind Donation (Subject to BFW Approval/Needs)

Platinum

Exclusive Scholarship Award Role
$ 5,000
2 Tables at 2 Events (Space Permitting)
Logo & Hyperlink on Sponsor Webpage
Logo on Marketing Material (Prominently Featured)
Logo in On-Site Signage (Prominently Featured)
2 Social Media Posts
Thanked from Stage Twice Per Event
Logo on Back of T-Shirt (Prominently Featured)
Ability to Include Item in Goodie Bag
Address the Attendees Twice from Stage (2 Minutes, Vendor-Neutral)
Hyperlinked Logo on BFW Homepage
Logo (1-Color) on Goodie Bag
Introduce the Emcee Once Per Weekend
On-Stage During Scholarship Presentation
Photo with Scholarship Recipient
Option to Pay All or Part of Fees via In-Kind Donation (Subject to BFW Approval/Needs)
All Events

Application