Become aBFW Vendor
Showcase your brand, product, or service to thousands of attendees during Black Family Weekend at San Jose State University.
Reach Our Community
Connect with alumni, students, families, and supporters gathered for one of the Bay Area's premier Black homecoming celebrations.
Prime Visibility
Booths are placed across high-traffic event areas throughout the weekend — from tailgates to receptions to the stepshow.
Support the Mission
Your participation helps fund scholarships and programs that uplift Black students at SJSU and beyond.
Vendor Levels
Simple, flat pricing for the full weekend
One fee covers both days of the 2026 BFW event. Choose the level that fits your organization.
For-Profit
$50 / weekend
For businesses, brands, and commercial vendors selling products or services.
Non-Profit
$30 / weekend
Discounted rate for registered non-profit organizations and community groups.
Ready to join us?
Complete the vendor application to be considered for the 2026 Black Family Weekend.